The CW network in my humble opinion, has been a horribly mismanaged network from the very moment that the decision was made for UPN and WB to merge. But that's another story for another time. I became curious about the supposedly negative repercussions of the CW deciding to sell their Saturday morning block (what was previously known as Kids WB) to 4KidsEntertainment after stumbling upon Deja.com today:
If Warner Bros. and CBS actually supported the network:
- would they completely abandon Sunday nights and Saturday mornings as
they have done this coming season selling the broadcast slots to MRC
and 4Kids Entertainment, respectively?
- would Warner Bros. actually be relaunching The WB and Kids' WB! as
online networks instead of using that energy for The CW?
The 4Kids deal was bad right out of the gate because that just
showcased the laziness of Warner Bros. and CBS to the hilt. There
could have been numerous properties produced by both that could have
ended up on CW Kids. I would have liked CBS to at least develop a Star
Trek animated series for today's audiences. Heck, CBS could have made
cartoons aimed towards the young girls as well if they wanted to, but
they didn't.
Looking at 4Kids' plans, they're cluttering up the lineup with reruns
and a few new shows from what they aired on their other, competing
block on Fox. The ratings have been dipping for weeks now. Shouldn't
that be a sign that perhaps 4Kids wasn't the answer?